Raising awareness

of a remarkable place
Agency: AB
Client: WESC Foundation
Role: Shoot, edit

The WESC Foundation is a specialist day and residential centre offering a unique experience for young people and adults with visual impairment including complex needs.

The new film is at the centre of the campaign strategy (developed by agency AB), using actors to adopt the persona of a tour guide and group from the infamous Red Coat Guided Tours. The group visit iconic areas within the city of Exeter where the hilarious tour guide highlights some very quirky but true historical facts about the city… all leading up to a very bold unveiling that focuses on WESC.

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